"Tomorrow's business people must know that it's possible to succeed in business and maintain your moral values and that ethical behavior can in the long run help ensure your success and at the very least, keep you off the front page and out of prison."

                                   -- Edward B. Rust Jr.

From the foreword of What Matters Most by Jim Munchbach:
Money is tangible, but it is also emotional in nature. It is necessary for the exchange of goods and services, but it also divides spouses and families and is often the source of permanent scars among loved ones. It is used to rebuild entire nations and their infrastructures, but it is equally vital to support the poorest among us for food and shelter.

Interestingly enough, many individuals spend more time analyzing the sports scores or their horoscope in the daily newspaper than they invest in monitoring their daily financial health. A simple change in attitude, and time management, could make such a tremendous differential in the quality of lives…

Laurence Barton, Ph.D.
President and Chief Executive Officer
The American College